Marketing + Merchandise Coordinator

Moondance is looking for a creative and driven Coordinator to implement and execute our social media, marketing and retail strategy. This full-time, in-person role is responsible for maintaining brand integrity while bringing our identity to life through digital marketing, content, and retail experiences.

In this role, you’ll develop and implement our social media strategy and oversee email marketing. You’ll assist with website updates and the creation of branded materials, ensuring consistency and quality across every touchpoint. You’ll also manage our retail and e-commerce operations—including merchandise design, vendor relationships, inventory, and sales performance—while supporting key marketing initiatives and KPIs.

This is a hands-on role that blends creativity with execution. You’ll lead visual storytelling through design, photography, and video, while staying organized, data-informed, and results-driven. The ideal candidate is proactive, adaptable, and resourceful, with a strong eye for design and a “figure it out” mindset. This role is pivotal in maintaining Moondance brand integrity, ensuring visual communication and consistency across all marketing materials, design, and standards.

Job specific requirements include:

• Social Media Strategy and Content Creation (25% of role): Develop and execute content strategies for all social media channels (Instagram, Facebook, LinkedIn), and gather, analyze, and report on insights (reach, engagement) to meet department KPIs.
• Retail and Merchandise Operations (25% of role): 
  • E-commerce and Inventory: Manage the online store (WooCommerce), coordinate order fulfillment (ShipStation), oversee inventory management, coordinate with vendors, and manage sales goals and profit margins.
  • Order: Manage new gear orders for retail and gifts (for students, alumni, HQ and leaders). 
• Manage additional support tasked with assisting in processing large retail launches.
• Media Asset Management (15% of role): Oversee the organization of all digital photo and video, and coordinate the creation and distribution of trip photos and videos via platforms like Waldo, Vimeo, and YouTube.
  • Manage external contractors hired to process raw video footage from the field.
• Marketing Initiatives (35% of role): Update marketing materials and copy for digital assets (including website and email campaigns) and print initiatives (Trip Guides, Gear Guides and other mailers). 
• Participate in our 12-day Staff Training – teach lessons, develop relationships with leaders, embody the Moondance culture
• Debrief leaders at the summer’s conclusion
• Contribute as a team member to Moondance development, policies, and procedures
• Maintain a friendly, positive, and comforting attitude daily
• Be ready to take on more responsibility given your knowledge and experience with Moondance
• Stay true to the Moondance philosophy and core values

Skills you have:

• Organizational and Project Management Skills
• Social Media Strategy and Implementation 
• Retail Store Operations and Management
• Email Marketing and Campaign Management
• Retail Purchasing, Inventory and Budget Planning 
• Vendor Relationship Management and Communication
• Website Editing and Content Updates
• Proficiency in Adobe Creative Suite
• Photography and Videography Knowledge 
• Print Production Coordination
• Software proficiencies preferred:
  • Adobe Creative Suite (specifically Lightroom, Lightroom Classic, InDesign, Illustrator, Photoshop)
  • Canva
  • Google Business Suite
  • Digital Camera and GoPro Knowledge
• Familiarity with Moondance 
• Enthusiastic and professional attitude
• Creative thinker, curious – likes to problem solve and know why
• Confident working under pressure in a fast-paced office environment  
• Emotional Intelligence: Managing team dynamics and building strong interpersonal relationships. Fosters an environment of collaboration and community.
• Action-Oriented Mindset: Taking initiative to experiment, test, and implement new ideas. 
• “Figure It Out” Mindset: if you do not know how to do something, research as much as possible before asking someone else. This is your job, no one else’s.

Interview Process:

• There will be a technical assessment as a part of the interview process with more details to come. This assessment will be an assignment using Moondance brand assets to generate future marketing and retail campaigns.

Benefits:

• Competitive Salary
• Basic Health insurance
• 401(k) and profit-sharing plan after 12 months of employment 
• 3 Weeks of vacation per year
• Additional other paid holiday time off (approximately 22 additional days)
• Casual work environment
• The opportunity to change lives

Who We Are: Moondance is an adventure travel company sending teens to some of the world’s most awe-inspiring places to experience life-changing moments of transformation and growth. We believe that the most impactful adventures happen outside of our comfort zones when we put ourselves in new surroundings where old paradigms no longer apply and where we are thereby forced to live in the moment. This is Moondance.

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